York Traditions Bank announces the addition of Bradley A. Willow as Managing Director of Personal Banking, overseeing the Bank’s five-branch network in York and Hanover.
Willow has spent the majority of his three decades-long banking career in Central PA and has resided in York for over fifteen years. He first came to the area as a management trainee at Farmers Bank and Trust in Hanover, a division of First National, where he progressed to the role of Regional Sales Manager. He moved to Harris Savings, which became Waypoint/Sovereign/Santander Bank, as a private banking officer and later as Retail Regional Executive leading a 20-branch network. In 2008, Brad joined Union Community Bank in Lancaster as Senior Vice President, Community Banking Group Manager, heading up thirteen branches as well as the training, trust, private banking, and investment advisory divisions. Most recently, Brad was a Senior Private Banking Advisor at PeoplesBank.
“Previously in our careers, I had the pleasure to work closely with Brad,” notes Eugene Draganosky, President and CEO of York Traditions Bank. “I was always impressed by his excellent sales and leadership skills and his collaborative nature. Brad Willow has a passion for community banking and a love for York County, and I am confident he will capably lead our retail banking division into the future. Through his leadership, Associate engagement will be heightened, further enhancing the experience for our customers and community.”
“I am thrilled for the opportunity to return to my roots as a true hometown banker,” shared Willow. “Living local, buying local, and supporting local organizations is very important to me. York Traditions Bank has a reputation for strong commitment to the community and is invested in maintaining a client-centered culture. I consider it a privilege to build upon the strong foundation that has been established over the past fifteen years.”